Kanso for hotels & guesthouses

Social media for hotels
that sounds like the stay.

Guests choose a place for how it will feel to be there. Kanso keeps what you know about your guests, your seasons and your rooms in one brief, so every post describes the stay you actually offer.

See a campaign come together
Example businessCCasa OlmoGuesthouse
CcasaolmoDraft
A woman smoothing a linen bedspread in a sunlit guest room

You don’t need a plan for this one. We’ll leave the window open.

What changes
for hotels & guesthouses.

  • Write for the guest you want midweek.

    Start from who books and why. A campaign for quiet Tuesdays reads differently from one for a holiday weekend.

  • Keep rates and seasons straight.

    Opening dates, minimum stays and what is included are kept as facts. When one changes, the drafts that quote it are flagged.

  • Know which photos you may still use.

    Images from a photographer carry their licence and end date. A post planned after the licence runs out stands out before it is published.

CCasa OlmoBrand Brain

Brand brief

A little more like us.

  • Audience

    The tired planner

    A few days away where nothing needs organizing.

    Owner’s note

  • Content pillar

    Nothing on the schedule

    Show the slow parts of a stay: the room, the breakfast, the view.

    Owner’s noteWebsite

  • Brand voice

    Unhurried and specific.

    Name the real detail. Leave out “escape” and “paradise.”

    Approved by the team

Every line keeps its source.
Example businessCCasa OlmoGuesthouse

01Start with what you have

The pieces
are already there.

The words your team uses. The details customers ask about. The things you would never say.

Bring them into the same place. Give each source a role before it shapes a post.

Keep files with their terms in Media Library
casaolmo.example
Casa OlmoRoomsThe houseBook

Six rooms. No schedule.

A stone house in the hills, open from April.

Check dates
Business context
ML

Marta Lis

Owner

Tue, 18:42

“Guests always ask what there is to do, then spend two days doing nothing.”

0:09
Audience insight
A sunlit guest room with a linen bed, a wicker chair and a tall window onto trees

garden-room.jpg2.4 MB

Visual

Illustrative materials for a sample campaign.

A website, an observation and a photograph.01 / 04

The right feedback.
In the right place.

Send your client one link. Let them see the work, point to what needs changing and approve the version they mean.

Review RoomCasa Olmo
Awaiting review
CcasaolmoInstagram post
A sunlit guest room with a linen bed, a wicker chair and a tall window onto trees Click the photo to pin a comment

See which midweek dates are free.

You are reviewing as Marta, the client.

Try it: this preview is interactive. Nothing is sent or published.

More about Review RoomApproved? Give it a date in Scheduling

The details behind
each part of the work.

Brand knowledge, put to work

The audience you know. The words you would use. The claims you can stand behind. Keep them together, ready for the next post.

Explore Brand Brain
CCasa OlmoBrand Brain

Brand brief

A little more like us.

  • Audience

    The tired planner

    A few days away where nothing needs organizing.

    Owner’s note

  • Content pillar

    Nothing on the schedule

    Show the slow parts of a stay: the room, the breakfast, the view.

    Owner’s noteWebsite

  • Brand voice

    Unhurried and specific.

    Name the real detail. Leave out “escape” and “paradise.”

    Approved by the team

Every line keeps its source.

Questions from
hotels & guesthouses.

Your next post
starts here.

Join the waitlist and we’ll get in touch when beta access is available.